(Value Over Everything)

Definition

The prioritization of providing value to the audience beforemanything else; no hidden agendas to sell, no holding back value to lure them in, just honest and transparent value

Summary

We do not hold back value to leverage leads or sales because the purpose of delivering value through our content is to bring people into our ecosystem.

Distributing transparent, no-holds-barred value creates larger networks of more nurtured people who are more than just community members-there brand advocates.