“However beautiful the strategy, you should occasionally look at the results.” Wise words by none other than Winston Churchill. To his point, that is exactly why I...
It seems like small businesses have become comfortable with being irrelevant. Especially when it comes to their content marketing. If you believe that your business’ content...
In the world of retail, there’s a lot of competition, especially online. Companies have the opportunity to sell just about anywhere and are no longer limited...
We spend countless hours online shopping, searching, socializing. The internet is truly a beautiful thing! With communication being so easy in the digital age, companies actually...
Search engine optimization is a powerful thing. It’s essential that every content marketer understand this and keep up to date on trends in the industry so...
Everyday we write content—at least I do. Every morning I sit at my computer and clackity clack away until I’ve created some masterpiece that’s worthy of...
Congratulations! You’ve SEO-ed your way to the top of Google’s search rankings! All of your research, attention to detail, meticulous planning, and grueling work have paid...
I officially declare war against incompetent/powerless SEO and poor keyword strategy. 89% of users use search engines for purchase decisions; there is simply no excuse or...
In content marketing circles we really like the phrase “content is king and distribution is queen”. It’s a clever way to explain our priorities. In all...
So you’ve probably heard the news by now: Google is important. We all work tirelessly to ensure that our content is properly optimized and is of...